A native tree for every car
SBCAF - News & Events
Driving towards a Greener Earth --
Bedans launch “A Native Tree for Every Car”
The San Beda College Alumni Foundation has included in its agenda program for AY 2010-2011, being a propagator of green eco-life in the Philippines, particularly in the restoration of native Philippine trees.
Its board trustee, outstanding Bedan Mr. Levy Laus (BSC Management ’70), past chairman of the Clark Development Corporation and presently, the chairman and CEO of the Laus AutoGroup, has fully supported this environmental protection advocacy of the SBCAF.
Recently, the LausAuto Group, a network of car of dealerships representing major global brands, launched a “green” project dedicated to the preservation of the ecology and environment through this distribution of native tree saplings.
The campaign, aptly called “A Native Tree for Every Car” with a fitting slogan “Driving towards a Greener Earth”, was undertaken in partnership with the San Beda College Alumni Foundation, Inc. and Hortica Filipina Foundation, Inc. The kick-off was held at the LGC Corporate Training Center at the Carworld Showroom along Jose Abad Santos Avenue (formerly Gapan-San Fernando-Olongapo Road), Pampanga. In attendance were Dr. Jaime Galvez Tan, SBCAF president; Gabriel Mathay, SBCAF vice president; Edgardo Favila, SBCAF treasurer; Kishu Sehwani; SBCAF trustee; Atty. Jonas Cabochan, SBCAA president; Ms. Ime Sarmiento of Hortica Foundation, and Mr. and Mrs. Levy Laus.
Under this simple plant-a-tree program, each vehicle purchased from any LausAuto Group dealership entitles the customer to a native Philippine tree. The project is expected to encourage ecological consciousness and pro-activeness among its customers. The Laus has dealerships in Metro Manila, Northern and Central Luzon.
“With what little we can give back to Mother Nature, we become a big part of our planet’s preservation,” Laus said.
He stressed that as new technologies are continuously developed to promote more environmental-friendly engines, the automobile industry must also look for other practical ways to contribute to the global effort to protect the environment.
The SBCAF and the LausAuto Group look to do more in this front through meaningful, practical and home-grown endeavours such as the distribution of native tree saplings.
Indeed, this is a worthy program of the SBCAF, and implemented extraordinarily by a Bedan great-Levy Laus.
May others follow suit.